Jonatan Littke

I’m an entrepreneur, product maker, community builder and spiritual teacher based in Palo Alto, California.

As Founder & CEO of Aligned, I lead a 50-person startup studio, delivering world-class product and engineering teams to mission-driven startups.

Originally from Sweden, I launched my first company, GosuGamers, at just 13 years old. By 20, I had achieved my first exit, growing GosuGamers into a global eSports community reaching millions.

I later joined Spotify as the company’s first Web Developer in 2008. I led the creation of Spotify Analytics, open.spotify.com, and the launch Spotify.com in several key markets.

A few years later I co-founded Lookback, a user research platform with customers like Figma, Google, Meta, Netflix, Nike, PayPal, and 1,000s more.

Outside of work, I run Embrace, an online community focused on meditation, intuition, and energy work. I live with my wife and our three kids in the SF Bay Area, since moving here in 2014.

I’m passionate about building exceptional teams and helping startups scale with purpose. If you’re working on something meaningful—or looking to join a high-impact team—let’s connect.